Deliverables:
Strategy - Branding - Visual Language - Signage - Document Templates - Social Media Templates
The Project:
MCLA, formerly McLoughlin Architecture are an architectural firm based out of Naas, Co. Kildare. They work across a number of sectors including Healthcare, Education, workplace and Residential. The team at MCLA felt their old brand no longer reflected the quality of the work they produced and wanted something that more clearly reflects the vision of their firm.
The new brand simplifies their name but brings a new sharper design which better reflects their work and brand vision. The logo is inspired by architectural forms coming together to create the 4 characters, MCLA. We developed a clean and sharp visual language to work with the new logo using a modern typeface, a strong but refined colour palette and linking the visual language to the logo through shapes and spaces.
